Natalie Berg, Mia Knights Amazon and the Future of E-commerce The Corporate Evolution of the World's Largest Customer-centric Company Book

The titan of twenty-first-century commerce has grown from an ordinary book retailer. At the time this book was written, Amazon's sales accounted for at least half of all online sales in the United States. Thus, we are talking about one of the most valuable public companies in the world, the market leader in cloud computing and voice technology. For competitors, Amazon is ruthless and formidable. For customers, easy and increasingly necessary, because Amazon is about access to millions of products with the fastest delivery. But what about access behind the scenes of the world's largest customer-centric company? You'll find a lot that's provocative and something that retailers large and small are eager to learn about. Amazon is setting global retail trends, so be in the know! 
Number of pages: 464.